Center for Food Innovation


Óli Þór Hilmarsson

Project Manager

Matís’ Food Innovation Center (ice. Matarsmiðjan) was established 2008 on the south-east coast of Iceland closely connected to the fishing, agriculture and tourist industry. Matís has operated several Food Innovation Centers in Iceland and currently there is one in Reykjavík.

The aim of the center is divided in two main aspects
  1. Access to know-how and
  2. Access to equipment

Such food innovation centers are build up so innovators can start production without facing high startup cost in machines and complicated laws and regulation. This ensures more streamlined R&D process reducing the cost and risk. Using such center entrepreneurs can also initiated small scale pilot products to test response of the market.

After product development in the innovation center the entrepreneur can either start their own production line or use the food innovation center for production based on co-packing agreement. That could be ideal for small startup companies that may even only produce food items over a short period every year. The center gives Matis clients the chance to develop the widest range of food products as it is equipped with a wide range of equipment’s for different type of food production.

With forward thinking Matís has the right skills and the right tools to succeed in its mission of increase the different values in the Icelandic food industry.